Articles in “Business History” category
2 articles.
- Zerodha founding story (2010)
The founding of Zerodha in 2010 by Nithin and Nikhil Kamath, the circumstances that led to India's first flat-fee discount brokerage model.
- Zerodha discount-broker disruption (history)
How Zerodha's flat-fee brokerage model disrupted India's incumbent full-service stockbroking industry from 2010 onward, transforming retail market access.