PPFAS investment philosophy

Sat, 16 May 2026 00:00:00 +0000

The PPFAS investment philosophy is the distinctive value-investing and behavioural-finance framework that guides portfolio construction and management at PPFAS Mutual Fund . The philosophy was articulated by founder Parag Parikh through his two books, Stocks to Riches (2005) and Value Investing and Behavioral Finance (2009), and through his client letters and media writings during his career at Parag Parikh Financial Advisory Services Limited. Following Parag Parikh’s death in the 3 May 2015 Omaha road accident, the philosophy has been continuously developed and codified by Chief Investment Officer Rajeev Thakkar (the lead fund manager of the Parag Parikh Flexi Cap Fund since launch on 24 May 2013), Head of Research Raunak Onkar, and the broader PPFAS investment team, with continuing oversight from Chairman and CEO Neil Parikh .

Value Investing and Behavioral Finance (2009) by Parag Parikh

Sat, 16 May 2026 00:00:00 +0000

Value Investing and Behavioral Finance: Insights into Indian Stock Market Realities is a book by Parag Parikh , the founder of PPFAS Mutual Fund , first published in 2009 by Tata McGraw-Hill Education with ISBN 978-0-07-007763-8. The book is one of the two principal published works of the founder, the other being the earlier Stocks to Riches: Insights on Investor Behaviour (2005, also Tata McGraw-Hill). Value Investing and Behavioral Finance is the more substantive of the two volumes, applying the international behavioural-finance literature to Indian stock market conditions and articulating a value-investing framework that has remained foundational to the PPFAS investment philosophy and to the Indian value-investing community.

PPFAS Investment Philosophy on WebNotes

PPFAS investment philosophy

Value Investing and Behavioral Finance (2009) by Parag Parikh